💛 Mummybrand — Because a Mother Knows Best
Mummybrand began with one mother’s search for skincare that didn’t sting, flare, or harm her child’s already fragile skin. After countless commercial products made things worse — with added fragrances, chemicals, and textures that just didn’t suit tropical weather — she turned to gentle, natural alternatives. What started as a personal journey became a brand that thousands of families now trust.
Founded in 2019, Mummybrand has helped restore comfort and confidence to families dealing with red, reactive, and barrier-damaged skin. With over 500 uncensored real-life reviews shared on Instagram, we’ve quietly built a loyal community around one simple truth: skin healing should feel like care — not compromise.
Formulated for Asian Skin. Designed for Tropical Climates.
Unlike many commercial or Western “natural” products formulated for dry or cool climates, Mummybrand is tailored to skin living in heat, humidity, and high sensitivity. We focus on what works in real environments — with textures that are thick and comforting, never watered down for mass appeal.
Our formulas are originally made for infants but strong enough for adults in the middle of a bad flare. Whether you’re managing dry patches, eczema-like symptoms, or recovering from years of overuse of commercial creams — our products are designed to give fragile skin the comfort it lacks.
We don’t use common Western “green” ingredients like jojoba, which may not work well in humid conditions. Instead, our skincare is built on botanical wisdom and skin science suited for Southeast Asian needs — rich in plant oils, unfragranced, and free from harsh actives or synthetics.
Thick, Potent, and Handmade
We’re proud that our moisturisers — like our Z-Advanced Moisturiser and Hydrating Butter — aren’t featherlight. They’re unapologetically thick, intentionally so, because damaged skin needs comfort more than cosmetics. Each jar is handmade in small batches to preserve potency, quality, and the purity that sensitive skin demands.
Skincare with Integrity
Every formula is free from parabens, sulfates, synthetic fragrances, drying alcohols, and filler oils. We don’t greenwash with trends — we formulate with a purpose: to support the skin barrier, calm reactivity, and create results you can see and feel.
We also care deeply about what our products come in. That’s why we use reusable aluminum tubs and glass jars instead of plastic — to reduce waste and avoid toxin leaching. By choosing Mummybrand, you’re not only protecting your loved ones — you’re choosing a more mindful, sustainable future.
Real People. Real Results.
Mummybrand has grown almost entirely through word of mouth — not ads, not hype. Our Instagram is filled with unfiltered, unsponsored reviews and before/after results from real people, with real skin journeys. We don’t censor — because skin isn’t perfect, and healing is never linear.
Healing, Not Hiding
Whether you’re switching out commercial products, building a safer routine for your child, or simply looking for skincare that works when nothing else has — Mummybrand is here with everyday alternatives that heal, not irritate.
Because when skin is hurting, it deserves the kind of care only a mother would give.